No Ordinary Designer Label Limited, the leading retail and e-commerce operator for Ted Baker in the UK and Europe, has successfully secured a substantial long-term secured asset-based facility from Secure Trust Bank Commercial Finance. This strategic financial move positions Ted Baker for significant growth and development in the competitive fashion landscape.
The secured asset-based facility, a key financial milestone, underscores No Ordinary Designer Label Limited’s commitment to providing Ted Baker with a robust platform for expansion. This achievement follows recent financial support from Authentic Brands, Ted Baker’s owner, reflecting a concerted effort to fortify the brand’s operational and financial standing.
Authentic Brands, which acquired Ted Baker for £211 million last year, has been strategically outsourcing operations globally to various licensed entities, including AARC. The secured funding is expected to play a pivotal role in reinforcing Ted Baker’s retail footprint in the UK and Europe, setting the stage for sustained growth initiatives.
Carlos Radulovitch, CEO of No Ordinary Designer Label Limited and AARC Group, expressed optimism about Ted Baker’s future trajectory. He highlighted collaborative efforts with Secure Trust and Modella, signaling a shared commitment to revitalizing Ted Baker’s business and unlocking its full growth potential.
This secured funding not only safeguards Ted Baker’s financial stability but also marks a strategic move towards solidifying its market presence and seizing opportunities for continued success.