In a landmark achievement, Scamp & Dude attains B Corp Certified status, solidifying its unwavering commitment to social and environmental responsibility. Recognized for its superpower-infused clothing and ‘force for good’ collections, the UK fashion brand joins an elite group dedicated to reshaping business for the greater good.
Founder Jo Tutchener-Sharp emphasizes that this milestone underscores the brand’s dedication to people and the planet. Scoring an impressive 103.5 points, surpassing the B Corp pass mark of 80 and the fashion industry average of 80.9, Scamp & Dude now stands among the 7,000 businesses globally, including industry giants like Patagonia and The Body Shop, that hold B Corp certification.
Beyond certification, Scamp & Dude boasts remarkable achievements, including £1.75+ million in cash donations or Scamp & Dude products, the donation of 33,000 Super Scarves and 6,900 Superhero Sleep Buddies to those in need. With 84% of loungewear made from organic cotton, 80% of dresses using sustainable materials or wash processes, and saving 44 liters of water per pair of jeans compared to the industry standard, the brand exemplifies sustainable practices.
Chris Turner, Executive Director of B Lab UK, commends the brand, stating, «B Corps demonstrate that you can do good in any sector. Welcoming Scamp & Dude is exciting as they have an opportunity to lead the way within the fashion industry.»
Scamp & Dude’s B Corp certification cements its status as a pioneer in sustainable fashion, setting the standard for responsible business practices.