Luxury fashion house Loewe introduces Jamie Dornan as its new Global Brand Ambassador, marking the collaboration with the launch of the SS24 men’s runway collection. Captured by renowned photographer David Sims, this partnership showcases Dornan’s versatile talent and Loewe’s commitment to timeless style.
Hailing from Northern Ireland, Jamie Dornan brings a rich acting background, with notable roles in Kenneth Branagh’s «Belfast» and BBC series «The Fall» and «The Tourist.» Loewe’s choice reflects the actor’s embodiment of strength and authenticity, aligning seamlessly with the brand’s ethos.
Jonathan Anderson, Loewe’s creative chief, expressed admiration for Dornan’s performances, noting his ability to convey a sense of pure and organic strength. Dornan, with a background in both modeling and acting, perfectly embodies Loewe’s aesthetic.
In his own words, Dornan shared, “Nothing puts you at ease like being around people who understand your humor, your accent, and your ethos. It’s been an absolute pleasure working with Jonathan — he’s supremely talented, creative, and incredibly down-to-earth. I’m very grateful and excited for this new role with Loewe.”
As the official ambassadorial role commences, Loewe and Jamie Dornan invite fashion enthusiasts to explore the SS24 men’s collection, a testament to the brand’s timeless elegance and Dornan’s multifaceted talent.
