In a significant move, L’Occitane Group, recognized for iconic brands like L’Occitane en Provence and Sol de Janeiro, unveils Laurent Marteau as the new CEO. Effective April 1, 2024, Marteau, previously the managing director, takes the helm as the group consolidates the roles of CEO and managing director.
This leadership transition aligns with L’Occitane’s robust external growth strategy, marked by strategic acquisitions like Grown Alchemist, Sol de Janeiro, and Dr. Vranjes Firenze. André Hoffmann, the outgoing CEO, will continue to contribute as a vital member of the board of directors.
Laurent Marteau brings a wealth of experience, having previously worked with Swiss beauty group La Prairie and played a crucial role at LVMH, overseeing global travel retail for esteemed perfume brands. His appointment positions L’Occitane strategically for international expansion.
In the fiscal H1 of 2023-24, closing on September 30, L’Occitane Group achieved a remarkable revenue of €1.07 billion, reflecting an impressive 18.5% growth (24.9% at constant exchange rates). The appointment of Marteau as CEO signifies a pivotal moment for L’Occitane as it continues its trajectory of dynamic growth and global prominence.