Join us from February 28 to March 1 for the groundbreaking debut of the Vietnam International Trade Fair for Apparel, Textiles, and Textile Technologies (Viatt). Brought to you by Messe Frankfurt and Vietrade, this exclusive event will unfold at the Saigon Exhibition and Convention Centre, promising a dynamic showcase of the latest trends and innovations in the textile and apparel sectors.
Vietnam’s strategic location and its key role in the Regional Comprehensive Economic Partnership (RCEP) make it the ideal host for Viatt. With 15 reciprocal free trade agreements spanning over 60 countries and regions, Vietnam stands as a global hub for the textile industry.
In 2022, Vietnam solidified its position as the second-largest supplier of textile and apparel products to the USA, exporting an impressive $19.6 billion worth of goods. Additionally, it claimed the fifth spot among the EU’s apparel suppliers, contributing €4.3 billion, and secured the eighth spot as a textiles supplier, providing goods valued at €813 million.
Wilmet Shea, Managing Director of Messe Frankfurt Hong Kong, expressed confidence in the sector’s growth despite global challenges. Viatt emerges as a key opportunity for exhibitors to expand their presence in the thriving Vietnamese market.
True to its name, Viatt will spotlight textiles, apparel, and household linen. The event will also showcase cutting-edge materials for outdoor, automotive, aeronautics, construction, and personal health sectors. With a local market growth of 17.1% in the latter alone, Viatt is poised to be a trendsetter.
Despite initial challenges in fiscal 2023, Viatt stands as a beacon of opportunity. Vietnam faced a 26.2% drop in orders from the USA, a key importer, totaling $7.3 billion. However, Viatt’s strategic timing, preceding Shanghai’s Intertextile trade show, aligns seamlessly with Messe Frankfurt’s commitment to elevating the global textile landscape. Intertextile, co-organized by Messe Frankfurt, is China’s premier apparel trade show, held concurrently with Chic, solidifying Viatt’s place as an unmissable event on the industry calendar.
Don’t miss the chance to be part of Viatt 2023 – Your Gateway to Vietnam’s Thriving Textile and Apparel Market.
