Exciting developments hit King’s Road as Sloane Stanley Estate announces the debut of Chinti & Parker’s first permanent store at 322 King’s Road and the expansion of Aspiga’s sustainable pop-up presence. Renowned for luxury womenswear and sustainable fashion respectively, these additions bring a fresh vibrancy to one of London’s premier shopping destinations.
Chinti & Parker, celebrated for its luxurious cashmere and innovative designs, has transitioned from successful pop-ups to a thoughtfully designed permanent store at a prime location. Co-founder Rachael Wood highlights the brand’s journey and success in collaboration with a supportive landlord, making this move a significant milestone for Chinti & Parker.
Hannah Grievson, Property Director at Sloane Stanley, emphasizes the success of the ‘on-demand’ leasing strategy, with Chinti & Parker’s transformation into a permanent tenant being a testament to the effectiveness of this approach. The brand adds a unique touch to Chelsea, enhancing the local retail landscape.
Simultaneously, Aspiga, the ethical and sustainable fashion brand, expands its footprint with a larger temporary pop-up space on King’s Road until March next year. The 1,835 sq ft unit showcases Aspiga’s diverse collection, including dresses, corduroy tailoring, Merino wool knitwear, resortwear, and handcrafted accessories, along with a capsule menswear collection.
As Chinti & Parker establishes a permanent retail presence and Aspiga embraces an extended pop-up experience, King’s Road solidifies its position as a vibrant fashion hub. Experience the blend of luxury, sustainability, and cutting-edge design at these fashion destinations, shaping the landscape of London’s iconic retail scene. Explore Chinti & Parker and Aspiga for a curated shopping experience on King’s Road.