Discover luxury at its finest with the grand opening of Baudoin & Lange’s new boutique at London’s Royal Exchange, situated in the heart of the financial district. Co-founder Bo van Langeveld’s vision, born from his City experience in 2016, addresses the discomfort of daily commutes in uncomfortable shoes, setting the foundation for Baudoin & Lange’s commitment to sophisticated footwear.
The boutique introduces an innovative pricing model tied to the FTSE100 stock price, connecting your purchase price to the daily market fluctuations. Experience a unique and engaging shopping journey as prices adjust based on the index, creating a dynamic retail experience influenced by the live stock market.
Immerse yourself in the brand’s ethos of elegance and modern craftsmanship within the carefully designed space. The boutique showcases the latest in women’s and men’s shoes and accessories, embodying the essence of Baudoin & Lange.
As a strategic addition to its flagship store in London’s Burlington Arcade, this Royal Exchange boutique plays a key role in the brand’s expansion plan. It not only positions Baudoin & Lange in the heart of London’s financial hub but also signifies a commitment to offering a distinctive and innovative retail experience at the intersection of luxury and finance.
Step into the world of Baudoin & Lange at the Royal Exchange, where luxury meets innovation in every step. Explore the dynamic pricing model and exquisite craftsmanship that define the essence of this celebrated luxury footwear brand.