Aditya Birla Fashion and Retail Limited (ABFRL), a leading force in India’s fashion industry, has entered into a strategic partnership with the esteemed French designer Christian Louboutin, signaling a new era of luxury fashion in India.
In this collaborative venture, Christian Louboutin India will become a subsidiary of ABFRL, with both entities holding equal stakes. This partnership underscores ABFRL’s commitment to delivering unmatched elegance and style to Indian consumers while shaping the trajectory of the luxury market in the country.
Expressing excitement about the collaboration, Alexis Mourot, Group CEO of Christian Louboutin, stated, ‘We are thrilled to partner with ABFRL’s team and eagerly anticipate working together to manage and develop the business in India, a market of great significance for us.’
Ashish Dikshit, Managing Director of ABFRL, echoed Mourot’s sentiments, emphasizing the partnership’s role in providing the best to discerning customers and steering the evolution of luxury fashion in India.
Founded in Paris in 1991, Christian Louboutin is a global luxury brand renowned for its diverse collection of shoes, leather goods, and accessories. With a presence in over 30 countries worldwide, the brand’s entry into the Indian market through this collaboration marks a momentous stride in India’s luxury fashion landscape.