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TwoJeys: Unveiling its First International Store in London’s Soho District

Rocio Lugo by Rocio Lugo
noviembre 30, 2023
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TwoJeys: Unveiling its First International Store in London’s Soho District
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Explore the epitome of men’s jewelry fashion as TwoJeys, the Spanish sensation, steps onto the global stage with the grand opening of its inaugural international store in London. Nestled at 21 Brewer Street in the dynamic Soho district, this 50-square-meter establishment strategically situates itself in the heart of London’s prime commercial hub, surrounded by leading fashion brands that echo TwoJeys’ avant-garde style.

This bold move comes just a year after TwoJeys made its offline debut in London through a well-received pop-up store in November 2022—a strategic precursor to its latest international venture.

Founded in 2019 by Joan Margarit and Biel Juste, TwoJeys transcends conventional jewelry, embodying the values of Generation Z. Beyond a captivating array of men’s jewelry, TwoJeys now offers a diverse catalog featuring sweatshirts, T-shirts, caps, and belts.

Originally an online venture, TwoJeys pivoted in 2023, establishing permanent retail presence in Madrid and Barcelona. Before these flagship locations, the brand experimented with ephemeral retail experiences in global cities such as London, Paris, Berlin, and Copenhagen. The Madrid store graces Fuencarral Street, while the Barcelona outpost stands at 24 Canuda Street.

Closing 2022 with a commendable turnover of 4 million euros, TwoJeys has embarked on an expansive journey in 2023, focusing on national and international development with a keen eye on the United States and Europe. Stay tuned for the latest trends and styles from TwoJeys as it continues to redefine the landscape of men’s fashion and jewelry on a global scale. Elevate your style with TwoJeys—where innovation meets sophistication.

Tags: BEAUTYDESIGNFASHIONFASHION & STYLENEWS FASHION
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