Discover the cutting-edge synergy of fashion and artificial intelligence as The Kooples, a prominent French fashion brand, joins forces with IMKI to present an exclusive AI-powered capsule collection. Unveiling at the highly anticipated Consumer Electronics Show (CES) in Las Vegas this January, this collection epitomizes the seamless integration of creativity and state-of-the-art technology.
Crafted by ‘The Kooples,’ an Augmented Creative AI, this innovative process ensures that each piece resonates with the brand’s unique aesthetic, capturing the essence of The Kooples’ DNA and rich heritage. Iconic pieces, including perfecto jackets, dresses, jeans, and bags, undergo a captivating reimagination, offering a fresh perspective on timeless classics.
Frédéric Rose, CEO & Founder of IMKI, highlights the boundless potential of AI in the creative realm, stating, «Whether in Leisure or Culture, Artificial Intelligence can explore all sectors where drawing is at the heart of the creative process. IMKI opens a whole new world of possibilities for companies aiming to push the boundaries of creative content.»
IMKI’s Augmented Creative AI serves as a bespoke tool, empowering brand heritage and design. This cutting-edge technology not only expedites the creative process but also enables brands to enhance their creative capacities while concurrently reducing production costs. By safeguarding brand DNA, IMKI’s AI allows designers to build upon their rich heritage.
Anne Laure Couplet, CEO of The Kooples, recognizes the transformative impact of AI on the creative studio, stating, «AI is a tremendous opportunity for the studio. It multiplies creativity and offers ideas on hundreds of different themes, allowing the studio to concentrate on the final additions and fittings of the products. It’s a real time-saver and a wealth of ideas.»
Prepare to witness the convergence of fashion and AI at CES as The Kooples and IMKI redefine the landscape with an exclusive capsule collection that transcends the boundaries of traditional creativity. Experience the future of fashion, where technology and design seamlessly coalesce.
