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Mango and Boglioli Redefine Men’s Tailoring with Unique Collaboration

Rocio Lugo by Rocio Lugo
octubre 27, 2023
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Mango and Boglioli Redefine Men’s Tailoring with Unique Collaboration
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Mango, the renowned Spanish fashion brand, is setting new standards in men’s tailoring through an exciting partnership with Italian firm Boglioli. This collaboration signifies Mango’s unwavering commitment to quality and design, as it reimagines the very essence of tailoring.

The debut collection of this collaboration introduces eight impeccably tailored jackets, meticulously crafted from materials that guarantee a flawless fit for any occasion. This partnership seamlessly blends the timeless heritage style of Milanese tailor Boglioli with the contemporary spirit of Barcelona, resulting in a unique, high-quality tailoring experience.

This thoughtfully curated collection offers versatile, comfortable, and lightweight proposals that adapt to different styles and times of the day. Each of the eight tailored jackets is designed to reinvent itself, making them suitable for various outfits and occasions. The collection features a rich palette of brown, green, and grey tones, along with distinctive prints like pinstripes and tweed, all crafted from premium Italian fabrics, including flannel and wool-knit.

Complementing this launch is a campaign that celebrates the shared values of Milan and Barcelona, emphasizing a mutual passion for art, architecture, and design, which have greatly influenced the creation of these exceptional garments.

The collection is available for purchase on the Mango website and in selected stores across Spain, Italy, France, Portugal, the UK, and the US.

This collaboration coincides with Mango’s celebration of the 15th anniversary of Mango Man, a period marked by significant growth in turnover, store expansion, and international presence. In fact, Mango Man is poised to achieve a «record turnover» of over €325 million this year, nearly doubling the €169 million posted in 2020.

Mango Man’s global footprint continues to expand, with over 560 stores in 90 countries and a robust online presence in more than 80 markets. Mango’s success with Mango Man is closely tied to its omnichannel approach, with approximately 70% of turnover coming from physical stores and the remaining from online channels.

Mango maintains a deep commitment to its physical stores and anticipates nearly a 30% increase in the number of stores compared to 2020. The brand offers a personalized in-store experience and goes a step further by providing in-situ customization services in 16 stores worldwide.

The global reach of Mango Man extends to new markets, including India, Malaysia, Mexico, and Slovakia, while expanding its presence in countries like Belgium, Italy, and Spain. Looking ahead to 2024, Mango plans to continue expanding its footprint in markets such as Georgia and Puerto Rico, while further strengthening its presence in key markets like France, Spain, the US, and the UK, among others.

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