Trent Alexander-Arnold, the renowned defender of Liverpool FC, and Anthony Joshua, the heavyweight boxing champion holding WBA, IBF, and WBO titles, have joined forces with Under Armour in a substantial donation of performance sports apparel. This generous gesture aims to provide support to NHS staff and frontline medical workers across Europe who are bravely combating the Covid-19 pandemic.
In a notable act of solidarity from a fashion brand during the battle against the coronavirus, Under Armour has pledged to contribute approximately 15,000 pieces of performance sports apparel, valued at around €1 million. The brand has also established partnerships with NHS charities and hospitals in Manchester, where its UK head office is situated, and is extending support to double Olympic champion Jade Jones.
This donation includes a diverse range of products meticulously designed to cater to the specific needs of NHS staff. Among these items are UA’s HeatGear t-shirts, known for their cooling, dry, and lightweight properties, as well as Recovery sleepwear and tracksuits, designed to offer comfort to healthcare workers who tirelessly serve on the frontline.
Trent Alexander-Arnold, widely acknowledged as one of the premier full-backs in the English Premiership, expressed his wholehearted support for this initiative through a video shared on his Twitter account. He emphasized his deep connection to Liverpool and the profound significance of the city in his life. He commended the exceptional dedication of doctors, nurses, and key workers and expressed his gratitude for the opportunity to give back to the community through the partnership with Under Armour. The donation will provide more than 2,000 products to the dedicated workers at Royal Liverpool Hospital, offering valuable support during these challenging times.
Despite being one of the most promising football talents, the 21-year-old defender, like all other footballers in Britain, is currently observing confinement at home due to the suspension of the football season in response to the coronavirus pandemic.
Under Armour is extending its support to hospitals in France, Germany, and the Netherlands as well. This initiative builds on Under Armour’s earlier efforts in the United States, where the brand played an instrumental role in manufacturing and delivering essential personal protective equipment (PPE) supplies to local medical institutions.
In addition to its commitment to athletic performance, Under Armour is demonstrating its unwavering dedication to healthcare workers and the communities it serves during these unprecedented times.