C&A, the leading clothing retail chain, is set to make waves with an ambitious expansion initiative. Carsten Horn, the newly appointed Head of Germany, announced plans to inaugurate 100 new stores across Europe within the next three years. This significant move, reported by the «Rheinische Post» and confirmed in response to a dpa inquiry, signals C&A’s commitment to expanding its reach and enhancing its global presence.
Key focal points for this expansion include Romania, Poland, and Italy, with additional stores planned for Germany, including the bustling city of Hamburg. Horn envisions growth potential in Berlin and eastern Germany. Looking ahead to 2024, C&A plans to open new establishments in prominent European cities such as Madrid, Amsterdam, Paris, and Milan.
C&A’s strategic expansion prioritizes locations in close proximity to city centers, aligning with evolving consumer preferences. Horn envisions a revolutionary store concept that resonates with modern shoppers, emphasizing inspiration over the traditional shopping experience. He stated, «Less mass on clothes racks, and more stage for fashion.»
With a current presence in 17 countries and a network of 1300 stores, of which almost 400 are in Germany, C&A stands as a global fashion powerhouse. The company emphasizes its commitment to modernization, having already revamped two-thirds of its stores. Recent openings in Hamburg, Heilbronn, and Singen showcase C&A’s dedication to providing an enhanced and contemporary shopping experience.
As C&A embarks on this bold expansion journey, it not only solidifies its brand strength but also responds proactively to the evolving needs and desires of the modern-day shopper. Stay tuned as C&A transforms the fashion retail landscape, introducing innovative store concepts and strategic growth across Europe. Explore the future of fashion with C&A.
