Explore the pinnacle of luxury as LVMH’s Berluti takes center stage, crafting the opening ceremony uniforms for the French teams at the Summer Olympics. Unveil sophistication in menswear, renowned for its polished leather shoes and tailored suits, as Berluti steps into the limelight.
Design Vision: Berluti’s CEO, Antoine Arnault, sculpts a vision where elegance meets performance, promising a global stage masterpiece. Discover the seamless blend of style and functionality as Berluti showcases its design prowess on the world’s sporting platform.
Olympics Sponsorship Impact: Antoine Arnault’s strategic role secures a significant 150 million euros ($166 million) Olympics sponsorship deal for LVMH, amplifying support for the Games. Immerse yourself in a commitment to excellence and innovation that resonates across LVMH’s prestigious brands.
Event Significance: As the Olympics commence on July 26 and the Paralympics follow on August 28, all eyes turn to Paris, hosting after a century. Witness the fusion of sporting prowess and style in a city with a rich Olympic history, captivating global audiences with this monumental event.
Comprehensive LVMH Sponsorship: Beyond Berluti, LVMH’s sponsorship extends to Louis Vuitton, Dior, Moet Hennessy champagne, and jeweler Chaumet. Experience luxury as Chaumet contributes by designing medals, adding a touch of opulence to athletes’ victories.
Athlete Endorsement: Celebrate athleticism with LVMH sponsoring prominent athletes like French swimmer Leon Marchand, gymnast Melanie de Jesus dos Santos, fencer Enzo Lefort, and wheelchair tennis player Pauline Deroulede. Witness LVMH’s dedication to the spirit of competition and achievement.
Sephora’s Involvement: Join the celebration with Sephora, LVMH’s beauty retail giant, sponsoring the Olympic torch relay. Immerse in a holistic engagement as LVMH intertwines fashion, sport, and luxury in various facets of the event.
In conclusion, Berluti’s role in designing French Olympic uniforms adds refinement to the narrative, aligning with LVMH’s commitment to excellence, innovation, and the celebration of human achievement. Explore the epitome of luxury and style on a global stage with LVMH’s multifaceted engagement in the Olympics.