Adidas Originals and Edison Chen proudly unveil their global partnership, officially designated as Adidas Originals by Edison Chen, marking Chen’s return to the brand. Edison Chen, the visionary founder and creative director of the global lifestyle brand CLOT, which is commemorating its 20th anniversary this year, brings a wealth of creativity and innovation to this collaboration.
In this exciting alliance with Adidas Originals, Edison Chen is set to introduce exclusive collaborative styles, drawing inspiration from Adidas’ extensive archive and storied history. The primary focus of this partnership is to facilitate cultural exchange between the East and West. Together, Adidas and Chen aim to launch collections that challenge conventions and ignite creativity with thought-provoking designs.
This collaboration extends beyond the realms of fashion, with the goal of nurturing a new generation of creators possessing multifaceted talents and a unique vision for the brand’s future. Both Adidas and Edison Chen have garnered global recognition in the realms of fashion, music, and retail, positioning this collaboration as a catalyst for connecting cultures on a global scale.
Edison Chen expresses his enthusiasm for this collaboration, noting, «With Adidas, we’re creating to inspire. I believe that the freedom to create is one of the driving forces behind my work. This collaboration is both exciting and nerve-wracking because it allows me to channel this new inspiration. After spending the summer in Europe immersing myself in the Adidas brand, I’ve gained a fresh perspective. The new EDC vibe is more chic than street. After 20 years, I’m more excited than ever.»
The recent Clot SS24 fashion show, featuring a unique community of young designers, collaborators, and friends, tells a captivating story about succession and who will be next in line—a metaphor that suggests anyone can seize the throne. This partnership is poised to redefine creative boundaries and inspire a new generation of visionaries. Explore the innovative world of Adidas Originals by Edison Chen, where culture, design, and creativity converge.
