Prepare for a beauty revolution as Boots, the UK’s health & beauty giant, steals the limelight as the official beauty partner for Love Island All Stars. This dynamic collaboration targets a younger audience, positioning Boots as the ultimate destination for beauty essentials during the highly anticipated ITV2 series.
Boots exclusively curates the Love Island villa with a stunning selection of over 2,000 beauty lines across 15 categories. From fragrance and makeup to skincare, grooming, and haircare, the villa becomes a beauty haven featuring over 90 sought-after brands. Embrace the latest additions like Bubble skincare and premium professional haircare brands such as Ouai, Wella Professional, Redken, and Drybar.
Returning favorites from past series include No7, Sol de Janeiro, Soap & Glory, Gilette, Phillips, Liz Earle, Dyson, and Rimmel, promising an unparalleled beauty extravaganza within the villa.
But the excitement doesn’t end there. Boots amps up the beauty partnership with its ongoing ‘Find the Ones’ marketing campaign, simplifying the discovery and shopping of featured products. The dedicated Love Island hub on Boots’ website offers exclusive content across advertising and social media channels, ensuring enthusiasts stay in the beauty loop.
As an added delight, anticipate ‘Beach Hut Tutorials’ going live on @bootsuk social channels. These tutorials unveil insider tips and tricks, showcasing different islander challenges throughout the series. With the series launching on Monday, January 15th, get ready to immerse yourself in the ultimate beauty experience presented by Boots and Love Island All Stars. Elevate your beauty game and dive into a world of glamour and style.