Experience the pinnacle of modern luxury as Saint Laurent unveils its spectacular flagship on the famed avenue des Champs-Élysées in Paris. Designed by the creative genius Anthony Vaccarello, the flagship introduces a new era of discovery, seamlessly blending contemporary allure with the original architectural charm of the space.
Parisian Opulence:
Nestled in a historic building on the iconic Champs-Élysées, Saint Laurent’s largest flagship stands as a testament to timeless sophistication. Explore the complete spectrum of the brand’s offerings, from exquisite ready-to-wear collections to handcrafted accessories and fine jewelry.
Architectural Marvel:
A meticulously restored Haussmannian facade welcomes visitors, signaling Saint Laurent’s modern luxury interpretation. Inside, a luminous interior unfolds, featuring distinct interconnected spaces designed for an immersive and engaging client experience.
Innovative Design Concept:
Breaking away from tradition, the interior concept introduces a captivating interplay of rough textures and precise details. Described as «raw and refined,» the thoughtful design guides visitors through harmonious rooms, where marble displays elevate collection items, inviting clients to interact with the epitome of luxury.
Artistic Flourishes:
The flagship hosts a double-height foyer adorned with a neon light sculpture by artist Cerith Wyn Evans, commissioned exclusively for Saint Laurent. Donald Judd furniture pieces add an artistic dimension, creating a unique blend of luxury and contemporary art.
Sensory Journey:
Black-lacquered wood, sensuous surfaces, and curving staircases enhance the sensory experience, culminating in a serene private garden—a secluded retreat for clients seeking tranquility amid the Parisian elegance.
Anthony Vaccarello, the creative visionary, shares his inspiration, stating, «I wanted to realize one of Yves Saint Laurent’s wishes when he arrived in Paris and said he wanted his name to be written in fiery letters on the Champs-Élysées.” The result is a flagship that not only fulfills a vision but also sets a new standard for modern luxury in the heart of Paris.
Embark on a journey of elegance and discovery at Saint Laurent’s Champs-Élysées flagship—a testament to the brand’s commitment to redefining luxury in the heart of fashion.