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Fleur du Mal Unleashes Empowering Collaboration with Playground and Christina Aguilera

Rocio Lugo by Rocio Lugo
noviembre 20, 2023
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Fleur du Mal Unleashes Empowering Collaboration with Playground and Christina Aguilera
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In a groundbreaking move towards inclusivity, Fleur du Mal, the visionary lingerie brand founded by Jennifer Zuccarini, announces a groundbreaking collaboration with Playground, the trailblazing sexual wellness brand co-founded by none other than Christina Aguilera.

Zuccarini, expressing her excitement, stated, «We are ardent fans of Christina Aguilera. The collaboration felt like a natural fit, given Christina’s admiration for Fleur du Mal, making it even more exciting as we both operate in the sexual wellness space.»

Beyond its renowned lingerie collections, Fleur du Mal has actively embraced the «business of pleasure,» offering a diverse range of pleasure lingerie, sex toys, lubricants, and intimacy oils.

The eagerly anticipated «Play Date Bundle,» available from November 14, introduces the «Playground Mood Maker» intimacy oil. This carefully crafted oil features a vagina-safe formula enriched with botanical aphrodisiacs, promising to elevate pleasure. Paired with a stylish blindfold featuring Fleur du Mal embroidery, this bundle is set to redefine intimate experiences. For those seeking a touch of luxury, the «Private Party Bundle» combines the same intimacy oil with Fleur du Mal’s coveted Charlotte crotchless panties.

«At Fleur du Mal, we believe in the transformative power of sensuality. Our mission is to empower women to embrace their sexuality and radiate confidence in every facet of life,» emphasizes Zuccarini. «Collaborating with Playground perfectly aligns with our mission, and supporting fellow female founders is paramount.»

Jennifer Zuccarini, renowned for co-founding Kiki de Montparnasse and serving as the design director at Victoria’s Secret, launched Fleur du Mal in 2012. The brand’s commitment to sensuality extends to its boutiques, with the first opening in New York in 2017 and a second in Los Angeles in 2021. Zuccarini envisions global expansion, expressing keen interest in cities such as London and Paris, as well as exploring opportunities in the South American market, particularly Mexico City.

Explore the empowering collaboration between Fleur du Mal and Playground, ushering in a new era of inclusive sensuality.

Tags: BEAUTYDESIGNFASHIONFASHION & STYLENEWS FASHION
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