Experience unprecedented success at Battersea Power Station Mall, where the investment of tens of billions and a multi-decade development project have paid off. Christmas 2023 marked a remarkable 30% increase in foot traffic, showcasing the mall’s rapid ascent since its rebirth as a retail destination in autumn 2022.
The bustling December was fueled by a diverse retail landscape, socializing options, and a lineup of special events. Notably, the 30% rise in footfall coincided with a staggering 52% surge in overall sales. Fashion enthusiasts contributed to this success with a notable 33% increase in spending per visitor, defying recent trends in consumer behavior.
In 2023, Battersea Power Station Mall welcomed a total of 11.2 million visitors, drawn by established brands and exciting newcomers like Massimo Dutti, Scamp & Dude, Jigsaw, A.P.C, and ME+EM. Since its reopening in October 2022, the mall has introduced over 40 new shops, bars, restaurants, and leisure experiences.
The latter half of 2023 witnessed a 25% increase in evening visitors, complemented by the launch of over 10 new evening hotspots. This expansion beyond daytime activities has significantly contributed to the mall’s thriving ecosystem.
Simon Murphy, CEO at Battersea Power Station Development Company (BPSDC), expressed satisfaction, stating, «The strong footfall over the Christmas period is further testament to the unique and constantly evolving offering at Battersea Power Station.» The estate’s transformation into a vibrant riverside destination aligns with the visionary goals of shareholders. Battersea Power Station Mall stands as a testament to success, attracting daily visitors and solidifying its status as a dynamic retail and leisure destination. Explore the thriving scene and top-notch offerings at Battersea Power Station Mall in 2023.
