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Home Designers

Balmain links with Space Runners and Ant Kai to add AI customisation twist to sneakers

Rocio Lugo by Rocio Lugo
diciembre 20, 2023
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Balmain, in an avant-garde collaboration with Space Runners and artist Ant Kai, is transforming fashion customization through the integration of artificial intelligence (AI). This groundbreaking partnership introduces generative AI to personalize Balmain’s popular Unicorn sneakers, offering a fresh and dynamic spin curated by Ant Kai. The limited-edition release, featuring the unique Ant Kai-customized sneaker, is available on Balmain’s webstore and exclusively at its new Atlanta flagship.

As a noteworthy step, digital collectibles linked to this release will be minted on Polygon, a blockchain recognized for its commitment to sustainability. Users can now mint their own digital creations, aligning with the platform’s eco-conscious principles and fostering a new era of environmentally friendly digital artistry.

Balmain sees this collaboration as more than a creative venture; it serves as a blueprint for future high-end brands seeking authenticity and originality. The innovative generative AI tool from Space Runners enhances the customization experience, inviting fashion enthusiasts into an interactive design realm without constraints.

By collaborating with artist Ant Kai, Balmain aims to provide a unique narrative that resonates with a diverse audience, connecting the luxury house with both a new generation of customers and those young at heart. This move underscores Balmain’s commitment to leveraging technology and creativity to redefine the boundaries of fashion customization. Explore this extraordinary blend of luxury and innovation at Balmain’s webstore and the exclusive Atlanta flagship.

Tags: BEAUTYDESIGNFASHIONFASHION & STYLENEWS FASHION
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