Exciting news for online retailers! A groundbreaking collaboration between London-based resale marketplace Depop and pop-up space provider Sook is offering an affordable opportunity for online sellers to step into the limelight at some of the UK’s most prestigious retail destinations.
Introducing the Depop @ Sook program, which grants sellers an exclusive 25% discount on all Sook’s pop-up retail spaces across the UK, including iconic locations such as London’s Oxford Street, Birmingham Bullring, Liverpool One, and Edinburgh’s St James Quarter.
In a bid to ensure each pop-up space shines, Depop and Sook are also equipping sellers with a digital branding kit crafted to elevate the pop-up experience.
To access this remarkable discount and branding pack, sellers must meet specific criteria: they should have sold a minimum of 20 items in the last 30 days or hold the title of a ‘Top Seller.’ Additionally, all participating sellers are required to be enrolled in the ‘Depop Amplified’ program.
The collaboration between Depop and Sook opens doors for online retailers to thrive in the physical retail world. They expressed their enthusiasm about this partnership, highlighting that their sellers have previously achieved outstanding results at Sook spaces, with some making up to £7,000 in a single day. This initiative aims to make this opportunity accessible to a broader audience, enabling them to connect with their target audience, drive revenue, and enhance their brand’s impact.
Sook has already successfully introduced this concept to Liverpool One mall, marking its third partnership with Liverpool One operator Grosvenor, following two prosperous engagements in London.
John Hoyle, CEO, and founder of Sook, emphasized the importance of transitioning from the digital to the physical world, as many online brands are now eager to interact with their customers in tangible, real-world spaces.
